V&A Museum of Childhood, London
The Museum of Childhood is part of the Victoria and Albert Museum. The majority of the collection is European, many of the early toys are from Germany which was the centre for the toy industry. Other material from around the world includes early Indian toys donated by Queen Mary and recycled toys donated by Nelson Mandela.
In 2003 a new gallery opened entitled World in the East End, which tells the stories of diverse communities of East London through objects, photographs, audio tapes, short films and interactive games. Through the themes of journeys, celebrations and festivals, rituals and rites of passage, play, sport, leisure and work, it traces the histories and experiences of traditional East Enders as well as the many people who have come and settled in the area from the rest of the United Kingdom, Europe, Asia, Africa and the Caribbean. All material has been collected by and from the many different communities who live in Hackney, Tower Hamlets and Newham – white East End, Jewish, African including from Rwanda, South Africa, Nigeria and Somalia and Caribbean, Turkish, Bangladeshi as well as the Traveller and Gypsy community.
Photographs and interviews of young children also feature and a group of young people were trained in researching objects. This gallery reflects the hidden lives and histories of just some of the individuals of the East End – it is hoped that other individuals and communities will come forward and contribute to this rich local resource.
The Museum will close to the public on Sunday 30 October 2005 for a period of 12 months, while we build a new entrance, improve visitor facilities, refurbish our galleries and expand our learning centre. The Museum will re-open in October 2006.
More venue information >
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Toy donated by Queen Mary
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African: South African
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Asian: Indian
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Asian: Japanese
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Cross-cultural
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North, West & Southern Europe: Travelling Communities
African: South African

A toy helicopter made out of rubbish, in this case an old tin used for sunflower oil.
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Wire toys are a southern African development, initially produced by children for their own amusement. Their origins were probably in Zimbabwe but examples also come from Botswana and South Africa.This toy was sent to us by Nelson Mandela.
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Asian: Indian

Painted wooden elephant with Howdah, Rajasthan, India, early twentieth century.
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Gifts from Queen Mary. Queen Mary was a collector herself and had an interest in childhood things. She visited the Museum on a number of occasions and over the years made several donations. In 1922 she donated a collection of Indian figures. These figures could have been gifts from her family from visits to Indian or bought as presents from India on Royal visits. There are about 30 pieces that are all carved from wood and hand painted, they represent, animals, men and gods.
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Asian: Japanese
Although there is no dedicated curator for the Japanese collection at
the Bethnal Green Museum of Childhood there is an interesting and varied
collection of Japanese children's toys and games that range from the
Meiji-period wooden toys to Bandai transformers! A basic search on the
Museum's database brings up over 1,500 Japanese objects. These include
boys' festival materials, dolls and other figures, mechanical toys
(mostly 1950s to 1970s), dolls' houses and furniture (including
miniature tea services), military toys (1960s to 1970s), costume (1850
to 1999), some early 20th century Bunraku puppets as well as
miscellaneous toys, made for the Western market.
This information is courtesy of Gregory Irvine's 'Guide to Japanese Art
Collections in the UK' available from the Japan Society or booksellers.
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Cross-cultural

Indian puppets from the Khel exhibition
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The World in the East End gallery contains over 100 objects from around the world. There is the cloth that a 12 year old child carried her brother in across Rwanda during the Civil War in 1994, a Spitalfields silk child’s dress, Vietnamese water puppets, Turkish circumcision costumes, Diwali lamps, embroidery from Bangladesh and children’s carnival costumes. Home-made toys from Somalia are juxtaposed against computer games reflecting the different experiences of play of children and adults now living in the East End. Discrimination experienced by Jewish children in the 1930s, and more recently by Bangladeshi and Traveller and Gypsy children can be listened to on audio tapes and other oral histories are incorporated into short lively films: Being an East Ender; Play; Journey Across Rwanda and Journey to Loughton and Back. There are prints and photographs documenting the arrival of Ashekenazi Jews at the end of the nineteenth century, a photograph by Bill Brandt of Sikhs sheltering in Spitalfields crypt in the 1930s. There are also contemporary photographs of children from primary schools in Tower Hamlets and Hackney and of street life in the East End. There are opportunities to play pacisi, the Indian equivalent of ludo or to test your knowledge on the world festival interactive.
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North, West & Southern Europe: Travelling Communities
The museum has a number of toys that represent Gypsy life, though the
objects themselves were not produced by Travelling communities. The
earliest object is from 1820, a head with interchangable head-dresses,
watercolour on card. It is one of a set of four depicting a Gypsy
pedlar and her child. Most of the other objects are 20th century -
three models of caravans; a 1920s game with gypsy fortune-telling cards,
a dressing up costume from 1920s England, and a Russian rag doll from
1930 - 39.
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Related Articles
07/12/2007 Sweet Architecture At The V&A Museum Of Childhood
20/12/2006 The Toys Are Back In Town At The Museum Of Childhood
05/12/2006 Museum Events For The Turn Of The Year: Our Picks For Adults And Children
05/03/2004 Khel, Toys From India At Bethnal Green's Museum Of Childhood
17/06/2008 South Africans in London: Colonials, Freedom-Fighters and Economic Migrants
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